Research suggests that an employee working within 50km or 30 minutes of their home is more likely to be happier, healthier, & dependable.

Introduction

Bharat today is the largest population country of the world with almost 18% share in world's population and more than 50% of this population is currently below 25 years of age. With such a large youth population, it is only natural that our workforce size is one of the strongest globally.

India's workforce today consists of approximately 600 million people, with over 30% employed more than 200 kilometers away from their hometowns.

For all of these workers, and especially those at the bottom of the workforce pyramid, living away from home for work is a compulsion rather than a choice. Living away from home means living away from family and people who you care about. This has a deeper effect on an individual's inner wellbeing than one can imagine. Research suggests that an employee working within 50kms or 30 minutes of their home is more likely to be happier, healthier & dependable. In this post, we'll explore the numerous benefits of having a job near home and how JobsYahan's unique location based offering will impact the lives of millions of Bharat workers.

Benefits of Location Based Employment

Happy Working, Happy Recruiting

Finding jobs or candidates based on location has many advantages for both workers and employers. Especially for the bottom of the workforce segment i.e. skill and vocation based workers, whose average earnings are in the range of ₹10,000 to ₹25,000 per month, having their family nearby really helps them to lead a more sustainable lifestyle and be more reliable at workplace. Let's see the benefits and advantages it holds for this segment in detail below:

For Workers:

More Family Time and Reduced Stress

  1. Workers in sectors such as manufacturing, servicing and construction often spend long working hours in doing physical work. Having a shorter commute time back to home and being able to spend time with their family really helps them to balance work & life much more effectively.
  2. Long commutes and not being able to be there for major family events such as festivals, ceremonies and smaller events such as child's parent-teacher meetings, is a major source of frustration and stress among workers, leading to fatigue, anxiety, and even health problems. Living closer to work can significantly reduce this stress.

Regional Familiarity & Lesser Cultural Shock

  1. Working in the bottom of the workforce pyramid generally means working in a large team with fellow workers and getting to interact with them. In such a setting if few workers come from a different regional background or don't speak the same language, adjusting in the workplace gets difficult.
  2. India has a huge a cultural diversity, largely changing by state boundaries. Such cultural differences often tend to cause difficulty in adjusting with team members at workplace. Choosing a job based on one's home state ensures such barriers are minimised.

Reduced Expenses and More Savings

  1. For workers who live away from family, expenses are generally doubled as they have to provide for their family as well as maintain a living for themselves. To add on to it, if they have to commute long distance daily for work or to meet their family, it only reduces their savings potential and slowing the chances of building a financially secure future.
  2. Having lesser living expense not only reduces financial burden but also enables workers in building higher savings for securing their family's future and spending more on fulfilling wishes of loved ones, eventually empowering them to lead a happier and more satisfying life.

For Employers:

Increased Productivity and Workplace Harmony

  1. Happier employees with time to attend to their personal needs reflects positively in their day to day work. They tend to be more focussed compared to others and absenteeism is controlled. This eventually helps them be more efficient and productive.
  2. For most of the employees a satisfied family and lesser friction in adjusting to new workplace means higher work satisfaction and comparatively higher morale and devotion to work. Surveys indicate that such employees are generally more agile, accountable, and energise the workplace.

Efficient Recruitment and Retention

  1. Considering location of candidates who fit the selection criteria when recruiting large workforce, often leads to faster closure of vacancies and minimises cases of no-shows, as candidates have an additional motivation to join. This eventually helps recruiters save a lot of time and effort.
  2. Employees who appreciate being in close proximity of their home, often tend to be more long lasting and dependable as the factor usually outweighs other factors in making a job switch. This means better retention of teams for employers and cost savings in finding replacements.

JobsYahan's Approach: Empowering Location Based Employment

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JobsYahan inherently prioritises location based job recommendations for its registered job seekers and empowers recruiters filter applicants based on their location.

For Job Seekers:

WhatsApp Based Job Seekers

JobsYahan makes job search for Bharat workers super simple by bringing location based job discovery on WhatsApp Chat. When an interested interacts with JobsYahan on WhatsApp they are asked to enter their 6 digit location pin code. This enables a job seeker to discover jobs which are nearby their location based on their other profile details.

Finding Location Based Jobs on WhatsApp with JobsYahan
Finding Location Based Jobs on WhatsApp with JobsYahan

Android App Based Job Seekers

JobsYahan - Bharat ka Job App, is also available for job seekers to download from Play Store on Android. The app is custom made with easy to understand interface and an option to use in desired regional language. The app enables job seekers to share their current location from their device and get jobs which are close to them based on their real-time location.

Location Prompt on JobsYahan - Bharat ka Job App for Location Based Job Search
Location Prompt on JobsYahan - Bharat ka Job App for Location Based Job Search

Job Seekers Using JobsYahan Website

Job Seekers can also interact with JobsYahan website both on desktop and mobile to discover jobs based on various filters such as job role, educational qualification, industry sector and location. Whenever a user visits JobsYahan website, they will be prompted to allow location sharing to get accurate location based job discovery.

Location Prompt for Enabling Location Based Job Discovery on JobsYahan Website
Location Prompt for Enabling Location Based Job Discovery on JobsYahan Website

For Employers & Recruiters:

Location Criteria in Job Posting

When a registered employer or recruiter on JobsYahan, posts their requirements to invite applicants, they can select desired location of candidates under the Cultural Fitness Section. Through the smart job posting form on JobsYahan Employer Dashboard, an employer or recruiter can select from below options to invite applicants based on location:

  1. Candidates from any State
  2. Candidates form Same State as of Job Location
  3. Migrant Candidates based on distance from Job Location
  4. Candidates only from Specific States
Selecting Location Criteria While Posting Job on JobsYahan
Selecting Location Criteria While Posting Job on JobsYahan

AI Recommendation to Get the Best Match

JobsYahan's proprietary AI empowers employers and recruiters to discover applicants who are best match and it inherently considers their location details to give users suitable results. All registered employers on JobsYahan have access to this feature and can use it free of cost making discovery of right fit applicants faster, simpler and cost-effective. The users can use this feature by simply selecting "AI Recommended" tag under the filters menu when browsing applicants on a Job Post.

JobsYahan AI Recommendation for Faster & Efficient Candidate Shortlisting
JobsYahan AI Recommendation for Faster & Efficient Candidate Shortlisting

Conclusion

Finding jobs and candidates based on location offers numerous benefits for workers at the bottom of the workforce pyramid and recruiters looking to hire. From improved quality of life of workers to efficient recruitment and cost savings for recruiters, location based employment can have a significant positive impact on the lives of millions of people. By addressing the challenges and implementing effective solutions, JobsYahan is creating a more equitable and sustainable future for Bharat's workforce and Bharat's Recruiters.